Both country kids from Missouri, Larry and Brenda Potterfield turned their passion for shooting sports into a career by opening a small gun shop in 1977 that would eventually become MidwayUSA (midwayusa.com). Built on family values like honesty, integrity and respect for others, they strive to maintain this culture with each employee added to their growing team. They take a similar approach in their philanthropic efforts through the MidwayUSA Foundation, established in 2007 to provide sustainable funding to youth shooting sports teams across the nation.
